Usability

Usability is the ease with which people can use an online interface in order to achieve a particular goal. It usually refers to the elegance and clarity with which the interaction with a website occurs.

Usability Testing

Moodia run testing session days that employs the use of randomly picked web-users. The user will be given access to the website and monitored by video while being given simple tasks to carry out on the website. Lack of information and/or obscure positioning of tools/information quickly become transparent in the form of frustration by the user or failure to complete tasks.

Factors taken in account when conducting user testing include:

  • Who are the users, what do they know and what can they learn?
  • What do users want or need to do?
  • What is the general online literacy of the users?
  • What has to be left to the website to convey? What to the user to interpret?

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We have worked on a range of prestigious national and international projects, including:

American Soda